Marketing mix research paper

Marketing mix research paper

The marketing mix is most commonly executed through the 4 P’s of marketing: price, product, promotion, and place. In different marketing literature exit 7 P, for example price, product, promotion, place, people, process and physical evidence. Successful use of a balanced marketing mix, Nivea has managed to create a clear position in the market marketing mix is related to three different variables for example people, process and physical evidence. The term marketing mix became popular when Neil H. Borden published his article on “The concept of Marketing Mix” in The marketing mix is characterised by four equally important variables. The first step is Product The findings of this study can help in developing marketing strategies and refining the marketing mix for preventing climate change effects and environmental pollution. The study results can be used as base for further research in different global markets to facilitate green consumption and

[ Assignment Helper ] : - Marketing Mix and Research Analysis Paper

Marketing mix is the synonym of the concept of 4P and is recognized as the marketing theory which is based on the four main elements of the marketing planning. Evidently, in order to gain success in the process of marketing special policies and techniques should be created. One of the most reliable and widely used techniques is marketing mix, which embraces the core principles of the successful marketing for the profit of the company.

So, the main components are: products, price, promotion and place. First of all the company should think about the product which is required by consumers, marketing mix research paper. The company should succeed in the meeting of all the requirements, like the quality of the goods and services, the choice, the qualities and functions, design, etc. Then, the company should set the most appropriate price for the product. The pricing policy is extremely important, marketing mix research paper, because one should organize various sales, discounts, etc which can attract clients.

The problem of promotion is also important for the development of business, because the high-quality advertisement can attract consumers marketing mix research paper make them purchase the product even if they do not require it. The main task of promotion is to increase the number of clients and increase the circulation of the production on the market.

Finally, the place is the point where the three previous elements are combines into the single marketing mix research paper and sold to the consumers. Here the skills of the sellers, the atmosphere of the shops and other factors play the final role in the successful sell of the product. Marketing mix is one of the theories which is aimed at the increase of the effectivity of the process of marketing and if a student is interested in it, he can try to prepare a research paper on it.

A successful marketing mix research paper should explain the topic from all sides and focus on the main components of the theory and describe every element in detail. The student should provide the professor with the examples from the real life, which demonstrate the advantages of marketing mix for the development of business. In conclusion one should define the importance of marketing mix for business and set the relevance of the topic.

It is obvious that every student has problems with research paper writing, because it is difficult to plan the writing process and create the logical structure without marketing mix research paper experience. A free example research paper on Pepsi marketing mix can help students understand the process of writing from all sides. Moreover, a good free sample research paper on Starbucks marketing mix informs students about formatting and logical composition of the paper.

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Jul 11,  · A marketing mix consists of one or more of the following, Promoting the availability of a product or service to a large segment of consumers in one or more countries; Adopting a theme or symbol associated with a specific region; Providing an additional point of contact to reach consumers through an additional link in the channel; Adopting a marketing mix that provides consumers with Oct 19,  · Marketing mix is one of the theories which is aimed at the increase of the effectivity of the process of marketing and if a student is interested in it, he can try to prepare a research paper on it. A successful marketing mix research paper should explain the topic from all sides and focus on the main components of the theory and describe every element in detail marketing mix is related to three different variables for example people, process and physical evidence. The term marketing mix became popular when Neil H. Borden published his article on “The concept of Marketing Mix” in The marketing mix is characterised by four equally important variables. The first step is Product